Have an app similar to the game pokemon go that was all the rave a couple years ago. People can put XRP in random places and it will pop up on people's maps. They then have to go to the location to claim the XRP. Start off by putting a few nice stacks of XRP and watch the everyday person get involved to find the digital asset. Business can place it in their store to draw attention. Place some out on trails and get people out on the trails. Possibilities are endless and I really feel this would get the average person engaged in XRP